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Do You Need a Mobile App or a Responsive Website?

Post by: Casey Owens

Think for a moment about how much you use your mobile device—how often you whip out your phone to Google something, check the weather, shoot a quick email, browse Facebook, or pass time making fowl puns over a favorite game (here’s to you, Crossy Road).

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Lower Your Website Bounce Rate with Responsive Design

Post by: Casey Owens

In the world of Internet marketing, a high website bounce rate is considered a mortal blow. It's definitely a warning sign that something is wrong with your website or marketing strategy. If you want to capture more leads, bounce rate is a metric you can't afford to ignore.

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Web Design Company Red Flags to Watch Out For

Post by: Casey Owens

Whether you're in Knoxville or Hong Kong, hiring a web design company is a lot like buying a home.

You want something that's beautiful, but you also need it to be affordable, reliable, and easy to manage. When you buy a website, you're also buying in to the firm you choose and the experience of working with them.

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How to Customize HubSpot Emails: Part 2

Post by: Casey Owens

In my last post, How to Customize Your HubSpot Emails, I discussed how to set up the colors, fonts, size, and basic information in your email templates. Now we're going to dive into setting up a custom HubSpot email template!

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How to Customize HubSpot Emails: Part 1

Post by: Casey Owens

Before you customize and design your email template, you need to know both the goal of your email and what its content will be. The template is the foundation of your email, because it dictates the appearance and layout of your emails.

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Graphic Design Tips and Tricks We Use Every Day

Post by: Casey Owens

As a graphic designer, I'm constantly looking for different graphic design tips and tricks to improve my processes, better my designs, and save time.

Some of the most useful tips aren't anything fancy, but just help you improve essential elements of your designs. Along those lines, here are a few basic tips and tricks that I use on a daily basis.

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