As VIEO's content director, Emily Winsauer was responsible for content strategy for VIEO and our clients for over 5 years. She recently moved to Seattle where she's still creating compelling content in her new role.
Facebook's News Feed algorithm is changing to further prioritize posts shared and discussed by friends over public posts from brands, according to a Facebook post from Mark Zuckerberg. Beginning over the next few months, users' feeds will be largely determined by the content their social networks choose to share and interact with.Read more >
The holidays are chaotic for everybody, consumers and businesses alike. It's easy to let details slip through the cracks, like updating your local listings with your holiday business hours—but the last thing you want is piss off a client or customer who actually took the time to check your hours, only to find you closed.Read more >
As a consumer, you experience a constant barrage of content marketing in the form of infographics, videos, blog posts (hint hint), social media posts, and much more. Good content marketing embraces a symbiotic relationship: the buyer comes away with useful or entertaining information, and you, their new favorite brand, leave a lasting impression without resorting to straight up advertisement—which, for the most part, people hate.Read more >
This June, two of VIEO's Knoxville-based clients will be competing against other startups for $50,000 in additional funding. Smart RIA and MomSource Network will join 34 other companies in Village 36, a startup pitching competition held as a part of the 36|86 Entrepreneurship and Technology Conference.Read more >