John Goethert

John Goethert, VIEO’s senior inbound marketing project manager, has more than 25 years of diverse experience in graphic design and publishing, and he enjoys using his varied expertise on behalf of our clients. Whether he’s the worker bee or the one managing the hive, John will go the extra mile to help you achieve the results you want.

Recent Posts

Jul21
3 Ways to Build Your Email List for Free

3 Ways to Build Your Email List for Free

Post by: John Goethert

Well, I just received an email list to start a promotion and guess what—only 20 addresses. And I'm not even sure if they're still good. If you're starting from scratch, building an email list can seem like an impossible task. Plus, there really isn't a quick way to fill your lists.

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May28
How to Get Better Responses through Your Online Forms

How to Get Better Responses through Your Online Forms

Post by: John Goethert

“So, Russ, what is your biggest challenge with your website?”

When I asked my friend Russell about his day-to-day digital experience as a small business owner, I thought he would say something like “not enough organic traffic” or “creating content for social,” so I was surprised when he said his consistent headache was his employment application form.

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May07
Developing an Online Marketing Strategy for a New Product

Developing an Online Marketing Strategy for a New Product

Post by: John Goethert

It’s official… your company has been given the green light on that new widget. As the Digital Marketing Director, it's your job to make sure the world knows about it.

But where do your start building a marketing strategy for a new product? Obviously, the sooner you start planning the better—getting your ducks in a row takes time. Knowing which ducks to line up, and which order they need to be in, takes even more.

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Apr10
11 Things to Do Instead of Buying Email Lists

11 Things to Do Instead of Buying Email Lists

Post by: John Goethert

Your boss has given you a task: get more names in your email database before an upcoming sales promotion. He doesn’t really know where to start, so he suggests getting one of the many email lists for sale on the web. To him, buying email lists sounds like the easy option—just purchase, import, and send.

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