Max Willner

In his role as Digital Marketing Manager, Max provides digital ad strategy, campaign management, and SEO support for our clients. To help build ads and other content that engage visitors and improve ROI, he applies data-driven insight that allows us to create incisive, effective plans that boost clicks, conversions, and sales. His desk plant, Bob, provides fresh oxygen for impromptu yodeling competitions.

Recent Posts

Feb13
How to Save Money and Get Better Results with Ad Management

How to Save Money and Get Better Results with Ad Management

Post by: Max Willner

Back at the end of January 2019, Google started really stepping up their marketing efforts around their PPC management services.

"...our Google Ads experts are identifying key changes that can help you get more out of your ads, from restructuring your ad groups and modifying your keywords to adjusting your bids and updating your ad text," reads the email received by some Google advertisers.

Sounds like a dream come true, right? 

Like with most dreams, it's always a good idea to think it through before diving in. Remember, Google is trying to make money off your ads too - sometimes their suggestions may be favorable for them, but not the best option for you. 

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May18
How to Get the Best ROI with Your PPC Campaigns

How to Get the Best ROI with Your PPC Campaigns

Post by: Max Willner


If you’re reading this, you’re probably either already on the path to figuring out how to better your PPC campaign or you’re ahead of the game and planning appropriately. A PPC campaign is easy to start and fairly easy to manage, but it doesn’t take much to let the whole thing get out of hand. If you want the best bang for your buck, you’re going to have to be organized, consistent, and scrupulous.

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