September 6, 2011 | Holly Yalove

How Facebook Can Help Promote Your Neighborhood Event

Many neighborhoods have book clubs, Bunco nights, bake sales and block parties all in an effort to bring neighbors together. With today's increasingly popular social web, there are new ways to communicate neighborhood events and build a sense of community both online and offline.

Facebook MarketingOne option is starting a Neighborhood Facebook Group. This is a great way to communicate with others in your subdivision without having to actually "friend" your whole block. Facebook Groups have multiple privacy options and members of the group don't all have to be "friends" in order to see each other's posts.
Closed Groups work well for members who want to keep content and posts private within the group, but don't mind having the group name and members displayed. Facebook Groups are also a great way to keep up with family members that may be spread across the globe.

Facebook Groups provide multiple ways to communicate and share information with your neighbors. Members can create and promote neighborhood events, organize garage sales, share recipes, provide trusted vendor lists, discuss HOA policies, or even promote neighborhood businesses.

Ultimate Facebook Business Page Checklist: FREE Download

Holly Yalove

Holly Yalove

As VIEO’s chief strategist and one of our principals, Holly Yalove serves as the head digital and inbound marketing strategy for our clients. She has used her extensive management, sales, and marketing experience to dramatically increase our digital marketing business, helping us become the well-rounded agency we are today.

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