December 31, 2013 | Emily Winsauer

How Inbound Marketing Can Revamp Your Website in 2014

As we end 2013 and begin 2014, media outlets of all kinds put out "Best of 2013" lists, and dub 2013 the Year of Selfies or the Year of Twerking, or the year of whichever pop culture or political event has been dominating our news feeds.

Though this motif might be irritating when taken up by the morning shows, it's not a bad idea. Looking forward at the coming year, what would you like 2014 to be the year of?

The Year of Incredible Success?

The Year of Brilliant New Ideas?

The Year of Trying New Things and the New Things Working?

Here at VIEO Design, we want all of the above for you and your business.

Lots of companies can design a new website for you, but we do much more than that.

In today's market, you need your website to be a marketing machine, incorporating your branding, social media presence, comprehensive marketing and advertising strategy, and much more.

Whether you need a brand-new website, a subtle website redesign, or a marketing strategy tailored to your current web presence, we use the Inbound Marketing methodology to get you in front of the right audience - the customers who need and want your products and services.

If you need a shiny new website in 2014...

We not only offer award-winning design, but specialize in the website functionality your customers need. VIEO has extensive experience with responsive, ecommerce, and database-driven websites, and all of our websites are designed with Inbound Marketing principles in mind to draw in potential customers. Because your ROI is how we measure our success, we pay as much attention to the user experience, core functionality, and SEO value of your website as we do to the design concept. Your website can't just be a pretty face - you need it to work hard, too.

If you need a new, more effective marketing strategy...

We've got you covered. Even if you already have an engaging website, you still need to actively draw visitors in through a strategic combination of search engines, social media, email marketing, and digital advertising. Once they get to your website, you need to offer them great content and the right offers to get them excited about doing business with you.

We're highly trained in Inbound Marketing, an innovative new approach to marketing and customer relationships that is more effective in today's media-savvy world. Strategic Inbound Marketing works because it's driven by your customer's desires and needs, how they prefer to hear from you, and the content and offers that will delight them and keep them coming back. Inbound Marketing drives everything from initial design to social media interactions with customers, so it's important to do it right.

Whether you need an all-new website or you just need your website to work harder for your business, our team at VIEO Design can help. Our staff includes experts in design, content production and strategy, social media, marketing strategy, and more, so you can expect not only the best quality but also the highest level of professionalism.

This year, revamp your marketing and spark new interest with a stellar website and marketing plan. Make 2014 the Year of You, and let us help.

Want to learn more about how Inbound Marketing can help your business?

Download our e-book, How to Create an Effective Inbound Marketing Campaign:

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Emily Winsauer

Emily Winsauer

As VIEO's content director, Emily Winsauer was responsible for content strategy for VIEO and our clients for over 5 years. She recently moved to Seattle where she's still creating compelling content in her new role.

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