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VIEO Grows: Welcome Lauren Nettles
Jan30

VIEO Grows: Welcome Lauren Nettles

Post by: Rachel Vaughn

The new year is a time for meeting new goals and with 2018 just underway, we’re determined to start it off right. To keep pace with our current project load and the influx of new and exciting projects we’ll be taking on, our award-winning team at VIEO Design needed to grow – again. After an exhaustive search and many awkward handshakes that went on for way too long (which is still a better alternative to five uninterrupted minutes of business-casual hair stroking) we welcome Lauren Nettles as our new Content Marketing Strategist.

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How to Use HubSpot Marketing Free
Sep12

How to Use HubSpot Marketing Free

Post by: Holly Yalove

When you're new to the waters of inbound marketing, the prospect of jumping right into the current can be daunting. If you'd rather dip your toe in before fully committing to the (metaphorical) swimsuit and goggles, then HubSpot has a free version of their marketing software you should try.

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How Content Marketing Drives Sales for Your Sales Team
Jun09

How Content Marketing Drives Sales for Your Sales Team

Post by: Candice McNamara

Content marketing and sales haven't always traditionally been considered complementary departments.  Though their aims -- to increase overall conversions, raising both profitability and profile for the company -- are ultimately the same, it's often assumed that each pursue these goals independently and with different (sometimes opposing) ideas about how to achieve success.

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Customer Lifetime Value: Why, How, and WTF
Feb16

Customer Lifetime Value: Why, How, and WTF

Post by: Emily Winsauer

If you feel like you're behind the curve on calculating customer lifetime value, you're not alone. A surprising number of businesses have been hesitant to wade in to these murky waters, and even those who do often don't know how to make the most of this metric or what benchmarks to aim for.

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