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How to Make Animated GIFs Using Photoshop
Apr
05

How to Make Animated GIFs Using Photoshop

Post by: Melanie Chandler

Yay for more animated GIFs!

Like I promised in my last post, I'll be walking you through how to make animated GIFs from either a video or a series of images using Photoshop.

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Lauren Nelson Promoted to Senior Graphic Designer
Jan
31

Lauren Nelson Promoted to Senior Graphic Designer

Post by: Melanie Chandler

If you follow VIEO, you’re probably familiar with Lauren’s striking graphic and web design work – including VIEO's stunning new website. So, it should come as no surprise that she’s earned a promotion to Senior Graphic Designer!

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Web Design Flaws That Hurt Your Business
Apr
05

Web Design Flaws That Hurt Your Business

Post by: Paul Gibson

I'm going to go out on a limb and assume this blog post isn't the first website you've ever laid eyes on. If so, allow me to formally introduce you to the internet - you have a lot to catch up on, and honestly, this post is probably not going to be the best start for you. 

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The Anatomy of a Call to Action [Infographic]
Apr
20

The Anatomy of a Call to Action [Infographic]

Post by: Melanie Chandler

Let's start with the basics.

A call to action (CTA) is any image or text that both asks the reader to take an action and gives them a way to do it.

In many cases, CTAs are clickable images, like buttons that say "Click here to subscribe!" or stylish images with a messages. Other times, they're just simple in-text links.

In all cases, however, CTAs direct your website visitors to important pieces of content or places where they can take an action, like subscribe to your blog, submit a form, or download an ebook. They can also be used to drive traffic to other important parts of your website, like a special offer or event.

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How to Design a Great Call to Action (CTA)
Jun
04

How to Design a Great Call to Action (CTA)

Post by: Melanie Chandler

Before diving in, I'm going to take a moment to answer the question "What exactly is a call to action?" You know, just in case you forgot.

As elements of website design, Calls to action (CTAs) are clickable images that direct your website visitors to important pieces of content or places where they can take an action. For example, you may use CTAs to encourage people to subscribe to your blog, submit a form, or download a piece of premium content. They can also be used to drive traffic to other important parts of your website, like an upcoming event or offer.

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When Is It Time to Redesign Your Logo?
Mar
03

When Is It Time to Redesign Your Logo?

Post by: Melanie Chandler

A logo redesign is a good way to reinvent a brand, but it's also a risky move, because branding changes can alienate consumers as well as attract new ones.

If you try to keep up with the current trends, you could find yourself in the same situation clothing retailer Gap did in 2010, when a logo redesign led to negative comments from customers and industry analysts alike.

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