A Comprehensive Marketing Strategy
American Bedding desired a comprehensive inbound marketing and SEO strategy to generate more leads, better understand their buyer personas and connect with their audiences, and raise keyword rankings and overall site traffic. Our award-winning team reviewed their goals and suggested the Inbound Strategy Starter Plan as a way to build a solid foundation.
As is standard with the Inbound Strategy Starter Plan, the VIEO team began by completing:
- Comprehensive SEO & content audits
- Competitor & keyword research/analysis
- Email & content marketing strategies
- Buyer persona development
- Editorial calendar creation