Ballantyne Brands faced a wide range of hurdles when they purchased Mistic Electronic Cigarettes® – everything from large, well-financed competitors to legal restrictions and SEO problems. They came to VIEO Design to find ways to overcome those challenges and build brand awareness while increasing online sales and fully supporting retail partners.
We worked with them to develop a comprehensive website redesign and inbound marketing strategy that has resulted in a 224% increase in ecommerce sales, even as they have rolled out their products in 68,000 retail stores.
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ecig brand in Walmart
Without a doubt, VIEO Design has been the key to our success in launching, establishing, and growing our web presence. As a relatively new entrant into an explosive growth category, the time and energy they’ve put forth cultivating our business is beyond belief. From the look and feel of our webpages, to the optimization of our brand in all relevant search engines, time and again VIEO has delivered exceptional results.
VIEO design has been a pivotal part of our company’s transition from just an everyday Ecig to a real competitor in the market. We have worked closely with them for some time to bring Mistic and Haus into the forefront of the Vape community. Their exceptional talent in attention to detail and broadening the scope of imagination has been essential in how well our company progresses in the marketplace. Optimizing our brand in every aspect of the digital and social world while staying on a much more personal level with our consumers has been a priority and we couldn’t have accomplished this without VIEO’s extraordinary team. Their attention to the finer details while really focusing on the needs of the company have proven that our relationship as two great companies can continue to grow.